Shyam Shankar

A result-oriented product-management leader (~13 years total experience) with proven success and strong leadership in driving the vision, strategy & execution of innovative products that delight customers & lead to highest levels of ROI and profitability. I have experience across the e-commerce, digital and software industries of India, US and Europe. I have a drive to build products ground-up and enjoy performing under pressure and managing ambiguity.

Key Skills

Product Strategy
Team Building
Objectives and Key Results
Data Analytics

Professional Experience

Aug 2020
Present
Principal Product Manager
Lowe's India Bangalore Urban, IN
  • Part of the E-Commerce product management leadership team to launch Lowe’s in-house ad-tech  platform-empowering brands and sellers to reach millions of Lowe’s shoppers everyday. 
  • Working with internal and external partners, enabling Lowe's suppliers to promote their brands through Sponsored Products  listings, Native Ads, Email, and other methods across desktop and mobile
  • Instantly improved click thru rate of display banners (by more than 20%) and Ad-margin by over a million in 3 months. 
  • Improved C-Sat score by more than 25% for online shopper experience
  • Managing a team of 5 high performing product managers and senior product managers – responsible for the career growth for the entire product team 
May 2019
Sep 2020
Product Management Leader
Clustr Bangalore Urban, IN
  • Managed the product organization, created product strategies for Clustr’s flagship product line, worked with customers to define requirements and features and evangelized technology solutions to prospects, customers, analysts and internal teams. Grew the team by more than 100% within a span of 6 months. 
  • Worked on strategic plans to improve NPS of the product by more than 25 points
  • Led a cross-functional team of 7+ product managers to build and scale the product from concept to $2M annual revenue run rate and 1000+ SME customers. 
  • Driving the Product Vision & Strategy at Clustr - responsible to build a robust framework to empower the small scale industries derive value out of data and provide insights to help improve their top-line. 
  • Conduct user research by performing market visits as well as analyzing user data and secondary research data to enhance market understanding, identify market gaps that Clustr can fill and generate user stories and requirements 
Jul 2018
May 2019
Lead Product Manager - Mobile and web apps
Target Corporation Bangalore Urban, IN
  • Responsible for the customer experience of Target Mobile app focusing on bottom-funnel (Product Display page, Cart&Checkout, Post Purchase and Profile)
  • Drive relevant and personalized product offerings on Target.com based on behavioral and historical data points to enhance the customer journey across all channels. Achieved incremental annual revenue of over 2MN USD  
  • Responsible for user flow throughout the website as well as mobile app. Optimize conversion through continuous onsite multivariate testing
  • Conducted user-research to identify end-user adoption bottlenecks, subsequently redesigned product onboarding and product communication, resulting in 50% higher user engagement
Feb 2016
Aug 2018
Lead Product Manager
Reliance Jio Bangalore Urban, IN
  •  Lead and build the customer experience team for MyJio (Jio’s customer experience app) application suite – worked closely with the chairman’s office to build the team from scratch to making MyJio the number 1 app (in Play store)
  • Developed the Jio chat-bot serving more than 100Million customers and saving over 40 Million USD operational cost – analyzed existing call-center data and created intents to incorporate them into the chat-bot. Improved the turnaround time of resolution by more than 200%
  • End-to-end ownership of building a conversational IVR platform-piloted the same across the call centers in west region. Responsibilities include Market & customer research, Strategic roadmap planning, Gap analysis, Feature conceptualization, Project planning, execution and feedback
  • Developed campaign manager for running personalized campaigns and assigning offers to 200MN+ customers thereby improving customer engagement by 20%
  • Directed the product development cycle from prototype development to monetizing the Jio Social caller service saving 200MN USD (~ 1200 Crore INR) in interconnect costs between operators.
May 2012
Feb 2016
Senior Product Manager - Personalization
Walmart - Bentonville US/India Bangalore Urban, IN
Senior Product Manager – Sam’s Membership engagement program  
  • Worked as a lead product manager in developing the Walmart-Sam’s Personalised Engine for personalised campaigns and assigning personalised offers. Helped enable Sam's club to generate incremental margin (of~ 5MN USD)
  • Led a team of 13 in developing, testing and releasing entire product using Agile methodology - Led and managed sprint planning and PI planning using Agile methodologies to accomplish product goals
  • Responsible to work with Marketing organisation and IT management to plan and deliver on schedule – have a track record of maintaining 100% on time delivery
Lead Product Owner – Space analytics product 
  • Part of the product conceptualisation team for a merchandising optimisation suite that does demographics-based store clustering and category based elasticity modelling. Helped in improving sales by 3-5% across stores
  • Achieved 11% increase in Customer Satisfaction Index (CSI) score for project delivery. Always maintained 100% compliance towards SLA 
May 2007
Mar 2011
Applications Engineer
Oracle Corporation Bangalore Urban, IN
  •  Worked closely with clients to study about their payroll structure and involved in their complete Software Development Life Cycle – Requirements gathering, analyzing, designing, coding and testing 
  • Worked as a process audit lead for the business unit to maintain 100% compliance; achieved 99.4% compliance 
  • Played a key role in transitioning the entire project from the US to the India development center, designed capacity planning dashboard for managers

Education

Feb 2011
Apr 2012
MBA in Great Lakes Institute of Management
Mar 2003
Apr 2007
Bachelor's in Engineering in Anna University

Get in touch with Shyam