Manish Kaushal Online Resume

Dec 2023

Present

Marketing Manager

BRISKPE Mumbai, IN

Implemented and managed comprehensive digital marketing campaigns to drive brand awareness and generate leads for BRISKPE.
Utilized Google Analytics to analyze website traffic, track campaign performance, and optimize marketing strategies.
Provided leadership to a team of marketing professionals, overseeing brand management initiatives and ensuring brand consistency across all marketing channels.
Developed and executed email marketing and automation strategies to engage with customers, nurture leads, and drive conversions.
Implemented SEO and SEM tactics to improve search engine rankings, increase website traffic, and enhance online visibility for the brand.

Jan 2023

Nov 2023

Marketing Head

Integra Micro Software Services (P) Ltd Mumbai, IN

Developed and implemented digital marketing strategies to increase brand visibility and drive lead generation for Integra Micro Software Services P Ltd
Managed end-to-end campaign planning and execution across various digital platforms to ensure maximum reach and engagement
Utilized Google Analytics to track and analyze the performance of marketing campaigns, making data-driven decisions to optimize results
Provided leadership and guidance to a team of marketing professionals, ensuring alignment with company goals and objectives
Managed brand reputation through effective brand management strategies, including email marketing automation, SEO, SEM, and social media marketing

Sep 2021

Feb 2023

Marketing Manager

Byju's Mumbai, IN

Managed end-to-end marketing campaigns for Byjus, including both offline and digital marketing strategies
Utilized skills in Google Analytics to track and analyze the performance of campaigns and make data-driven decisions
Led a team of marketers to execute brand management initiatives, ensuring consistency in messaging across all channels
Implemented email marketing automation tools to streamline communication with customers and drive engagement
Utilized SEO and SEM techniques to improve search engine rankings and drive organic and paid traffic to the website

Oct 2020

Sep 2021

Sales & Marketing Head

Joshua Foods Mumbai, IN

Top-performing Sales Marketing Head at Joshua Foods, leading a team of marketing professionals to drive sales and business development
Successfully managed offline marketing campaigns to increase brand awareness and drive customer engagement
Utilized digital marketing strategies including email marketing, SEO, SEM, and social media marketing to boost online presence and drive website traffic
Implemented Google Analytics to track and analyze campaign performance, optimizing strategies for maximum results
Demonstrated strong leadership skills in brand management, content creation, CRO and AB testing, and BTL activation to ensure cohesive brand messaging and consistent customer experience

May 2018

Oct 2020

Brand Manager

Al Maya International Muscat, OM

Ensuring end to end branding activities to create a lasting impression and credibility of the brand among consumers

Conducting market research to keep up to date with customer trends, as well as to predict future trends
Developing strategies and managing marketing campaigns across print, broadcast and online platforms
Supervising advertising, product design and other forms of marketing to maintain consistency in branding
Establishing performance specifications, cost and price parameters, market applications and sales estimates
Measuring and reporting performance of all marketing campaigns and assess ROI and KPIs
Co-coordinating the launch programs to external customers as well as employees
Working with GCC and the Rest of the world business partners retail team to cater exclusive products for Oman market
Ensuring end to end recruitment and staffing solutions with vendor management
Working closely with the team members for better employee engagement with the highest retention rate
Developing and implementing a client service program that expanded the client base by 16%

Nov 2017

Jun 2018

Recruitment Specialist

Jaro education Mumbai, IN

Identifying the appropriate Job portals for lead generation
Conducting recruitment drives to attract potential candidates for top brands like JP Morgan, Google, HCL
Generating Qualified Leads for the brand recruitment
Managing objections and closing deals for the company
Assist the HR manager in planning of Organizational recruitment.
Take the interview of the recruiters.Make the joining documents of recruiters.
Convey the Policies and rules to the employees

Manish Kaushal