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Krishnananda Chundru

 An MBA graduate with a dual specialization in Marketing and Finance. A twin MBA course with a blend of European Management from one the reputed Institutes in Whales, UK (Cardiff Metropolitan University).Currently working as a Digital Marketer with a reputed MNC - Cybage Software Pvt Ltd. which is based in Pune. It has a strong client base including multiple MNCs that are market leaders in their respective sectors.Previously worked as a Search Engine Marketing Analyst in a highly reputed and fast paced organisation - ReachLocal India Pvt Ltd. It is a part of Gannett Inc. which has emerged as the largest Media Company in the United States after its acquisition by Gatehouse Media. Gannett Inc., also owns the largest circulated News daily in the United States - USA Today Network. ReachLocal currently operates in 5 continents with 68 offices globally. 

Key Skills

Search Engine Optimization
Google Analytics
Analytical Skills
Leadership
Digital Marketing
Communication skills.

Professional Experience

Apr 2022
Present
Digital Marketer
Cybage Software Private Limited Hyderabad, IN
  Working on an Agile eCommerce Project of Dan Murphy's (Australia's Biggest Alcohol Retail Chain).
 Building SEO strategy to optimise On-page and Off-page SEO.
 Implementing various Schema Codes on site to feature in rich results.
 Content creation for the eCommerce site.
 Working on Technical SEO of the site.
 Generate performance reports using various analytical tools such as Adobe Analytics, YEXT Analytics, GSC.
 Use tools such as YEXT, AEM to create webpages of eCommerce site.
 Tools used: AEM (Adobe Experience Manager), YEXT, Adobe Analytics, Jira, Microsoft Azure, BrightLocal, Gsuite, Ahrefs, SEMRush, Airtable, Adthena, and etc.
Jul 2020
Apr 2022
Search Engine Marketing Analyst
Reachlocal Services Private Limited Mumbai, IN
 
 Managed a group of 5 analysts as a POD Leader and provided necessary KT and QA.
 Analyze and interpret the data from Google Ads and Yahoo Bing Ads of PPC Campigns for USA and Canada client base.
 Determine the root cause for the problems faced by Search campaigns/PPC campaigns.
 Find possible solutions to resolve the problems faced by PPC campaigns.
 Provide recommendations to improve the performance of the campaigns.
 Monitor the performance of the PPC campaigns.
 Work on various projects such as Call Audit, RSA, etc.
 Achieve the monthly individual and team targets effectively and efficiently. 

Education

Jul 2018
Apr 2020
PGDM in Universal Business School
Jul 2018
Mar 2020
Global Management Programme in Cardiff Metropolitan University
Jul 2015
Apr 2018
BBA in GITAM Institute of Management
GITAM deemed to be University

Certifications

2022
Fundamentals of Digital Marketing
Google
2022
Google Analytics
Google
2022
Google Shopping Ads
Google
2022
SEO Certification
HubSpot Academy
2023
SEO For Beginners
YOAST

Hobbies & Interests

  • Cricket
  • Books
  • Movies and music
  • Travel

Languages

English
(Fluent)
Hindi
(Fluent)
Telugu
(Native)

Get in touch with Krishnananda