Message

JYOTI DUTT JOSHI

1. Professional SummaryResults-driven Senior Executive – Inside Sales & Marketing with over 7+ years of success in driving revenue growth, market penetration, and brand visibility across competitive industries. Proven expertise in lead generation, digital marketing, pipeline development, and account-based selling. Skilled in crafting targeted marketing campaigns that fuel sales pipelines and closing complex deals in B2B and B2C environments. Strong communicator with a data-driven mindset and a passion for customer success.2. Core CompetenciesInside Sales & B2B/B2C SalesStrategic Marketing PlanningLead Generation & NurturingDigital Marketing (SEO, Email, PPC)CRM & Marketing Automation (Salesforce, HubSpot, Zoho, Mailchimp)Sales Enablement & Collateral DevelopmentCampaign Strategy & ExecutionMarket Research & Competitive AnalysisSales Pipeline Management3. Technical SkillsCRM & Sales Platforms: Salesforce, HubSpot, Zoho CRM, LeadSquared, NetSuiteMarketing Tools: Mailchimp, Canva, SEMrush, Google Analytics, Meta Ads ManagerAutomation & Campaign Tools: Zoho Campaigns, LinkedIn Campaign Manager, LeadSquared AutomationContent & Design: Canva, Adobe Illustrator (basic), WordPress, Yoast SEOProductivity & Collaboration: MS Office Suite, Google Workspace, Trello, Slack

Key Skills

Inside Sales & B2B/B2C Sales
Strong Communication & Negotiation Skills
Product Positioning & Go-to-Market Strategy
Cross-functional Team Collaboration
Sales Pipeline Management
Contract Renewals & Upselling

Professional Experience

Feb 2023
Present
Senior Executive – Inside Sales & Marketing
Ozonetel Communication Pvt Ltd Noida, IN
Telecommunication - SAAS Product
  •  Surpassed quarterly sales targets by 150-200%+ consistently by executing high-conversion outbound and inbound sales campaigns. 

  •  Managed the entire SaaS inside sales cycle, including lead qualification, product demonstrations, proposal management, and deal closureconsistently meeting or exceeding monthly and quarterly sales targets.

  • Successfully drove renewals for subscription-based SaaS products, maintaining high client retention rates through proactive engagement and timely contract management.

  • Identified and executed upsell and cross-sell opportunities within existing accounts by mapping client needs with product featuresleading to a measurable increase in average revenue per account (ARPA).

  • Built strong relationships with C-level stakeholders and key decision-makers to deepen account penetration and establish long-term strategic partnerships.

  • Conducted Quarterly Business Reviews (QBRs) to assess account health, showcase ROI, and align product roadmaps with clients evolving business needs.

  • Partnered with Customer Success and Product teams to ensure smooth onboarding, adoption, and expansion within SMB accounts.

  • Maintained clean and accurate CRM data (LeadSquared/CRF/NetSuite, etc.) for sales forecasting, renewal tracking, and account planning.

  • Delivered tailored SaaS solutions and renewal plans based on usage analytics, feedback loops, and market trends, enhancing customer satisfaction and reducing churn. 

  • Closed 30 lakh in new business across SMB and mid-market segments through a combination of inbound & outbound prospecting and lead nurturing. 

  • Conducted competitive research and customer segmentation to identify and penetrate high-potential markets. 
Aug 2018
Mar 2023
Marketing Executive
IDCUBE IDENTIFICATION SYSTEMS PVT LTD Noida, IN
Intelligent access control and identity management platform—SAAS based Company
  • Successfully organized and participated in Intersec the largest security show in the MEA region, along with closed-door events, partner meets, and high-impact industry gatherings to boost brand presence and engagement.

  • Led multiple digital marketing initiatives, driving targeted lead generation and significantly enhancing brand visibility across online channels.

  • Negotiated and secured cost-effective vendor contracts, resulting in substantial annual savings for the marketing budget while ensuring high-quality deliverables.

  • Spearheaded SEO optimization efforts by enriching the website with keyword-driven, high-quality content to enhance search engine rankings and promote core products and services.

  • Took full ownership of corporate social media platformsplanning, posting, campaign execution, and team trainingto maintain consistent brand communication and audience engagement.

  • Managed end-to-end content development, ensuring alignment with evolving services and offerings across both online and offline platforms.

  • Collaborated closely with internal sales teams and external partners to develop and execute account-based marketing (ABM) strategies, delivering qualified leads and identifying new business opportunities.

  • Built a robust internal marketing operations system, including the creation of a marketing database from scratch (0 to 10K+ active contacts), streamlining the MDF request process, and optimizing the LinkedIn company page for strategic outreach.
  •  Designed and launched targeted email marketing and digital ad campaigns that generated 300+ qualified leads and improved lead conversion by 30%.

  • Collaborated with product and marketing teams to create sales enablement content (case studies, product sheets, email sequences), improving proposal win rate by 18%.

  • Managed a CRM database of over 10,000 leads and accounts, optimizing segmentation and automation for improved engagement.  

  • Designed and developed creative marketing collateral such as social media graphics, emailers, event invitations, brochures, flyers, datasheets, case studies, and technical documents, including user manuals.
  •  
Dec 2017
Sep 2018
Marketing & Admin Executive
CLEAN & SHINEY Noida, IN
Home Cleaning & Car Washing services
 
Marketing Executive Core Responsibilities & Achievements 

  • Managed end-to-end corporate marketing functions, encompassing brand management, product launches, advertising, development of marketing collateral, and coordination of corporate events and social engagements.

  • Conceptualized and designed a wide range of marketing materials, including flyers, posters, and emailers, effectively driving traffic, enhancing engagement, and strengthening client relationships.

  • Introduced and executed innovative social media strategies, covering content creation, design, and campaign management, resulting in a 60% increase in global brand visibility and web presence.

  • Oversaw multi-functional responsibilities, leading the Marketing department while simultaneously managing Admin and HR functions, effectively supervising a team of five professionals.

  • Engaged in direct client interactions to gather feedback, support promotional efforts, and nurture long-term business relationships.

Education

Mar 2015
May 2017
MA - History in MBPG COLLEGE HALDWANI
KUMAUN UNIVERSITY
Mar 2012
Apr 2015
BSC - PCM in MBPG COLLEGE
KUMAUN UNIVERSITY

Certifications

2024
Digital Marketing Course
Digiperform
2024
Google Ads / Google Analytics
Google

Quote

1. “Stop selling. Start helping.”

— Zig Ziglar

Hobbies & Interests

  • Dancing
  • Gardening
  • Reading books
  • Cooking New Dishes

Languages

English
(Fluent)
Hindi
(Fluent)
Bengali
(Fluent)
Punjabi
(Basic)

Career Aspiration

"To build a successful career in sales and marketing by driving business growth through strategic planning, customer-centric solutions, and data-driven campaigns—while continuously evolving with market trends and delivering measurable impact on brand visibility and revenue."

Get in touch with JYOTI