Message

Deepak Uniyal

A versatile, performance-driven individual who enjoys challenges and thrives on responsibility. Hard Working, Highly Motivated and a Quick Learner.Investment Executive at GroupM Media offering 4years of experience in MediaBuying. Knowledge of media buying strategy, campaign management & evaluation. Ability to anticipate the needs of media representatives and understanding of broad advertising industry trends. Coordinating & managing multiple projects simultaneously.

Key Skills

Media buying
Media planning
Campaign Management and Execution

Professional Experience

May 2018
Nov 2020
Investment Executive
Group M Media India Pvt Ltd (Essence) Gurgaon, IN
•Done Media Buying for Google India Pvt Ltd.
•Taking care of Quarterly Business Review Report for Google India Pvt Ltd.
•Initiating and involvement in negotiation process for Vanilla 
& HD deals closure, fulfilling the various stakeholders’ processes, solving various bottlenecks & ensuring the the smooth operation of the deals.
•Responsible for designing the various formats & fulfilling the Buying data reports/requirements(CPRP report, Media data for the Brandtrack report, Weekly GRPsreport, channel 
share report, Channel Inventory report, Property Tracker, Spot Positioning and strike rate for ongoing campaign, Impact trackers etc.)
•Tracking Media campaigns to achieve the planning and buying objective for TV.
•Serving as a liaison media partners and network & establishing solid relationships with media vendors.

PROFICIENCIES

BARC,METIS,YUMI,MBA,ADEX,IRS,TGI
Sep 2015
May 2018
Executive Assistant
Group M Media India Pvt Ltd Gurgaon, IN
•Done Media Buying for Bharti AXA & Bharti Airtel.
•Responsible for designing the various formats & fulfilling the Buying data reports/requirements(CPRP report, Media data for the Brandtrack report, Weekly GRPsreport, channel 
share report, Channel Inventory report, Property Tracker, Spot Positioning and strike rate for ongoing campaign, Impact trackers etc.)
•Tracking Media campaigns to achieve the planning and buying objective for TV.

Education

Apr 2010
Jun 2013
Bachelor of commerce in DAV PG College
HNBGU

Certifications

Google Ads Fundamental
Group M Media (Essence)
Google Ad Display
Group M Media (Essence)
Programmatic 101
Group M Media (Essence)

Quote

If you stop learning, you stop living.

Hobbies & Interests

  • Cooking
  • Travelling
  • Listening Music

Languages

Hindi
(Native)
English
(Fluent)

Career Aspiration

Over the next few years, I want to explore and develop skills in project management. In five years, I want to have gained experience in leading projects for major clients. I will be looking for opportunities to expand my responsibilities within this role to work towards my goal.

Get in touch with Deepak