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Benoit Hossay

As a seasoned CTO and startup co-founder, I have a proven ability to build and deliver innovative digital solutions. With over 25 years of experience in digital assets building, I have created multiple production-grade platforms for leading global companies. I am a skilled manager, having successfully led teams of up to 40 people and managed budgets of up to 3 million $. Additionally, my expertise in digital marketing and ecommerce has driven revenue growth and user engagement on a large scale. I have also created three highly scalable SaaS platforms processing 4000+ transactions per day and interacting with over 500k users.

Key Skills

Digital platform building
PHP - Laravel
Project management
MongoDB - Mysql - PostgreSQL - Elasticsearch
Digital Commerce & Marketing
Vue JS
Team management
AWS

Professional Experience

Sep 2016
Present
Co-Founder - CTO - Web3 expert
Infinity Mobile - Saylcloud Brussels, BE
Saylcloud is a next-generation customer loyalty & retention platform with integrated commerce & Web3 capabilities. https://saylcloud.com
I co-founded and architectured Saylcloud.com based on a complete technical and business vision.
While saylcloud.com was initially a traditional Web2 platform i also led the Web3 initiative, allowing our clients to leverage the power of NFTs to create new kind of customer engagement mechanics.
We collaborated with Hedera.com, a blockchain led by companies such as Ubisoft, ServiceNow, Boeing, Google, EDF, ...

Some key takeaways :
  • Creation and architecture of a micro-ecommerce platform service used by 5000+ businesses.
  • Creation and architecture of Saylcloud, A full-blown customer retention & loyalty platform for SME's and Entreprises. This platform is built on AWS using a micro-service and event-driven architecture using mainly PHP Laravel.
    Some key figures :
    • 14 micro services
    • 32 000 000 actionnable user interactions in Elasticsearch
    • 4000 orders a day
    • 600 000 users
  • Development of the whole Web3 architecture. First on the Hedera blockchain then integrated 9 other blockchains; Allowing marketeers to use NFTs as a new way to create Web3-based loyalty program and customer engagement tactics.
  • Creation of various POC's for client and internal trials such as video-commerce mobile app, Alexa commerce app for P&G, Alexa app for Skoda, Commerce chatbot for AB Inbev South-Africa, Kiosk for airport passengers at Brussels & Frankfurt airports
  • Leading strategic development and integration of clients such as Brussels Airport, Frankfurt Airport, Loreal, Procter & Gamble, Henkel, Worldline, Hendrick's Gin, ING, Belgian Post, ...
  • Management of the development team of 5 people
  • P&L management
  • Sales & customer onboarding

Technologies and architectures : 
  • PHP, Laravel, Laravel tools (Forge, Spark, Nextstream, Envoyer), Bref.sh
  • Go
  • Vue JS, Tailwind
  • Micro-frontend, Micro-services, Headless, Serverless
  • MongoDB, Mysql, Elasticsearch, Open-Search
  • RabbitMQ, Pusher, Redis
  • AWS, Jenkins
  • Hedera Blockhain (DLT)
  • Various 3rd party API's (50+)
Apr 2011
Oct 2016
Managing Partner - CEO In Fine Digital
In Fine - In Fine Digital Liege, BE
In Fine is a print and digital agency targeting mainly FMCG brands https://www.infine.net/en
I joined the partners at In Fine to create a Digital Marketing business unit and assist the current business. The company comprised 40 people and served major brands in print and digital.

Some key takeaways :
  • Full P&L responsibility 
  • Grew the business unit from 0 to 1 200 000 turnover in 3 years time
  • Development with the team of various client projects (websites, apps, online contests, marketing applications, ...)
  • Leading the internal technological landscape 
  • Technological advisory to clients
  • Signed deals with companies such as Walt Disney Europe, Google, Campbell's food, Mondelez, Danone Waters, RTL Group, ...

Technologies and architectures : 
  • PHP, Laravel, Symfony
  • Wordpress, Magento
  • Mysql, Pusher
  • VueJS, Bootstrap
Jan 2010
May 2011
Project Manager - Ecommerce & Web solution expert
Bpost Belgium Brussels, BE
Bpost also known as the Belgian Post Group, is the Belgian company responsible for the delivery of national and international mail. https://bpost.be
At Bpost i had a double role. On one hand i was in charge of the onboarding of the biggest ecommerce clients such as Amazon, Coolblue, Vente Privee, 3Suisses, Bol.com. I managed the technical relationship and was in charge of making they ecommerce logistic as efficient as possible.

On the other hand i initiated and managed the creation of a ecommerce module to embed the ecommerce logistic within any ecommerce website. I managed a budget of 4500k to make this project happen and create various ecommerce extensions. 
The solution is still available today : https://www.bpost.be/fr/solutions-professionnelles/shipping-manager.

I also managed international project within the UPU (Universal Post Union).
Dec 2008
Feb 2010
Development Manager
Boiron Brussels, BE
Boiron is the leading manufacturer of homeopathic products, headquartered in France and with an operating presence in 59 countries worldwide.
My main task was the creation of internal tools and asset to improve the company's operational efficiency. This, through data-unification, automation and business intelligence. 
Some key takeaways : 
  • Consolidation of various systems and database into internal platforms
  • Setup of BI and dashboards
  • Implementation of JD Edwards
  • Participation in global development initiatives with other countries
  • Direct report to the CTO

Jun 2007
Dec 2008
Technical Lead Developer
Globule bleu Liege, BE
Globule bleu is a Belgian digital agency working with large & ambitious entreprises. https://www.globulebleu.com/
  • Development of various digital assets for the agency's clients (websites, ecommerce, apps, platforms)
  • Project management and technical advisory
  • Internal technological guidance

Education

Aug 2001
Jun 2004
Web development degree in INPRES

Certifications

2000
Graded Examinations in Spoken English
Trinity College of London
2017
Certified Solution Expert
Microsoft

Quote

"You don't have to be great to start, but you have to start to be great."

Zig Ziglar

Hobbies & Interests

  • Reading
  • Running
  • Arts
  • Football

Languages

French
(Native)
English
(Fluent)
Dutch
(Basic)
German
(Basic)

Career Aspiration

In the next 3 years, I aim to leverage 20+ years of digital development experience to grow as an entrepreneur and intra-preneur in web3. I will help businesses create new token-based economies and bring the benefits of web3 to a wider audience through my innovative thinking and industry expertise.

Get in touch with Benoit