Jun 2023
Present
Senior Marketing Officer - (District In-charge)
Amar Ujala
Bulandshahr, IN
- Research and analyses market trends, competitor offerings, demographics, and other information that affects marketing strategies
- Uses research findings and analysis to provide direction to marketing managers regarding upcoming marketing projects, new products or services, and overall strategy
- Identifies areas for improvement in product offerings, sales tactics, marketing strategy, and promotional activities
- Approves all marketing campaigns and plans before they are implemented
- Weighs in on important decisions involving product advertising, packaging, media channels, and branding
- Maintains the departments budget and ensures all marketing activities are cost-effective
- Works with other company officers to establish budgets and marketing objectives
- Monitors marketing and sales performance and adjusts strategies as needed
- Adheres to and implements all company policies and procedures
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