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Ankita Vashnavi

I am simple, honest and straight forward person. I have an ability of adopting a new environment. I understand my responsibility and try my best t meet the expectations.

Key Skills

Data Analysis
Client/Vendor Relations
Taking Initiatives and Learning

Professional Experience

Jul 2021
Present
Senior Process Associate
WNS Gurgaon, IN
 
  • Met month- end reporting objectives and deadlines.
  • Partnered with cross-functional teams to conduct thorough discovery and due diligence on existing processes.
  • Identified and resolved process issues to drive optimal workflow and business growth.
  • Monitor and administer Google Ads, Google Analytics, Merchant Center dashboards, reports and key reporting tools.
  • Review and optimize existing Google Ads campaigns to indicate key improvements areas in order to improve performance as per the business objective.
  • Provide dedicated support to each account on a quarter basis. 
Jun 2019
Aug 2021
Senior Process Associate
Cognizant Technology Solutions India Pvt Ltd Gurgaon, IN
 
  • Evaluate product or service by analyzing and interpreting data and metrics
  • Analyze and recommend keywords bids, account daily and monthly budget, total impression share, ad quality in accordance with the competitors.
  • Supervised team of process associates to enhance accountability, develop professional skills and improve efficiency.
  • Helped clients to set up their Ads account as per their business Goals, informing them about different types of campaign.
  • Assisted clients with Ad Grants compliance guide with submission of ad Grants. 
Feb 2017
Nov 2018
Process Associate
Interglobe Technologies Gurgaon, IN
 
  • Identified and resolved process issues to drive optimal workflow and business growth.
  • Provided primary customer support to internal and external customers.
  • Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns.
  • Generated, edited, published and shared daily content (original text, images) that builds meaningful connections and encourages users to take actions on paid promotion via social channel. 
Jul 2015
Mar 2017
Process Associate
Goibibo Gurgaon, IN
 
  • Supervised processes t eliminate weak points or bottlenecks in business
  • operations.
  • Determined and recommended methods to implement improvement opportunities.
  • Helped hotelier n maintaining their inventory on the portal. 

Education

Feb 2018
Nov 2019
MBA in ISBM
Jul 2010
Jul 2013
Bachelor of Arts in Dyal Singh (E) College
Delhi

Certifications

Fundament of Google Ads
Na
Shopping Certification
Na
Google Analytics
Na

Hobbies & Interests

  • Cooking
  • Traveling
  • Tree Planting

Languages

Hindi
(Fluent)
Englis
(Fluent)

Career Aspiration

I plan on expanding my knowledge about different marketing channels , especially around experimenting with paid Ads and social Ads and finding way to get more involved in campaign strategy.

Get in touch with Ankita