A High energy and results driven profession with over 20 years’ widespread experience in Automobile Industry in following - Profit Centre Operations - Sales, Marketing & Business Development - Delivery Management- Process Improvements - Dealership Operations - Relationship Management Last spearheaded as General Manager with Sai Point Cars Pvt Ltd ( July `18 – Sept ‘20 ) Target oriented professional with proven managerial expertise in devising highly creative marketing strategies; adept at conducting market research to analyze trends and track the competitor’s activities and enhance brand visibility Innate strengths in streamlining customer services function by designing innovative systems and processes to generate high value propositions for the customers & building relationships with key decision makers. Industrious & resourceful professional consistently streamlining operations by utilizing & implementing processes that meet company standards and clients’ needs, thereby ensuring profitability and quality. Possess capability to enhance operational efficiency by coordinating with different people and the ability to bring out the best in others while creating a healthy and friendly work environment. Proven abilities in promotional campaigns for establishing a strong organizational image and improving visibility and managing client relations through innovative solutions. Utilizes impeccable interpersonal and communication skills for realizing organizational goals and always guided by a ‘Client First’ attitude. Very effective in identifying opportunities, reorienting focus and steering communication campaigns by demonstrating ‘Out of the Box Thinking abilities at workplace.

Key Skills

Sales And Operations Planning
Sales Force Management
Sales Deal Approvals

Professional Experience

Jul 2018
Sep 2020
General Manager
Sai Point Cars Pvt Ltd Margao, IN
Authorized Dealership of Maruti Suzuki Cars
 Profit Centre Operations 
  • Drove business initiatives and achieving desired targets. Created/ monitored network for sales and service. Increased upstream business thus contributing to the profits for the company. 
  • Devised & implemented promotional activities (New Sales Launch, Service launch, Dealer/Customer meet, Conferences, Training) & coordinated for the same for business generation. 
  • Conceptualized and implemented business development strategies to enhance profitability. 
  • Explored revenue-enhancing opportunities through implementation of effective marketing & pricing strategies. 
  • Managed unique online registration service with transport authority.  
  • Tracked SSI (sales satisfaction index) & CSI (customer satisfaction index) scores on a weekly basis. 
 Service Operations 
  • Initiated measures to improvise service standards by timely delivery of vehicles.  
  • Resolved customer complaints on performance bottlenecks by attending customer queries and issues & timely resolution. 
  • Conducted regular Warranty Meetings with manufacturing units to appraise them about the failure trend. 
  • Responsible for early settlement of the dealers warranty claims. 
  • Maintained excellent relations with corporate, banks and financial institution 

Awarded Europe tour for being the only Dealership in Goa with Zero customer complaints in Fy 2019-2020 and 10% Growth in EBR 
.
 Successfully completed Sales Leadership program for General Manager from IMT Ghaziabad Fy 2019-2020 fully sponsored by 
MSIL .
Sep 2017
Jul 2018
Head of Sales
Durga Motors Pvt Ltd Porvorim, IN
Authorized Dealership for Tata Passenger cars
 
 Dealer Management 
  • Identified and networked with strong and reliable dealers, resulting in deeper market penetration and reach.  
  • Developed/ sustained existing network and effectively managing the supply chain. 
  • Expanded the dealer infrastructure and appointing new partners in untapped markets. 
  • Effectively handled the dealer network for achieving service & spares targets & leading the efforts for I.S.O .implementation  
    at dealerships. 
  • Responsible for effective after sales service and spare parts support through dealer network. 
 Training & Development 
  • Motivated, mentored, guided and monitored front liners/executives to achieve goals. 
Imparted training to sales executives, service engineers & customer relationship executives as product training & soft skill training for ameliorating their skill set 
Jul 2015
Aug 2017
Senior Sales Manager
Auto industries pvt ltd Margao, IN
Authorized Dealership of Tata Passenger cars
Handling day to day dealership sales and service operations 
Forecasting and planning wholesale and retail sales for the month 
Identifying new channels/network to increase business 
Conducting product and skills training for sales consultant 
maintaining  strong relationship with bank and financial institution 
successful in creating Tata Nano as the entry level car for urban commuting 

Feb 2014
Jul 2015
Asst General Manager
Quadros Automark Pvt Ltd Margao, IN
Authorized Dealership of Renault india
 
  • Managing entire dealership operations in wholesale and retail sales . 
  • handling four dealer outlets in margao,verna,mapusa and Panjim  
  • Managing training and soft skills activities for sales consultant  
  • Consistently achieving 100 % dealership targets  since  Feb 2014. 
  • Duster achieved  No 1 position in suv segment creating its own brand . 
  • Provided guidance and mentoring to the team members and organized sales motivation trainings periodically 
  • Assisted the customers in selecting the right vehicle by understanding their requirements, provided ample information support on a comparative basis and arranged test-drives for different vehicles. 
  • Strengthened market intelligence by maintaining crucial data of every vehicle available in the market in terms of its pricelist along with the pictures, technical data, feature comparison of different variants. 
  • Coordinated with the banks and financial institutions for loans and insurance and arranged best deals for the customers by providing customized services as per their requirements. 

Aug 2010
Dec 2013
Senior Sales Manager
Sai Point Cars Pvt Ltd Margao, IN
Authorized Dealership of Maruti Suzuki cars
 
  • Achieved the No.1 position in Maruti Genuine Accessories (MGA) in West 1 region in F.Y. 11-12. 
  • Distinction of having achieved silver band in the first year of dealership operations, earning Rs. 8 lakhs as incentives by achieveing the Balanced Score Card (BSC) in 25 parameters . 
  • Generated 10 sales expert and 7 star performers from database of existing employees.  
  • Successfully handling specialized NRI service program (Dil Se).  
  • Instrumental in increasing sales through exchange by 35% as against new car sales by conducting various promotional campaigns like road shows & mass exchange programs. 

Aug 2008
Dec 2009
Agency Manager
ICICI Prudential Priority Circle Panjim, IN
INSURANCE COMPANY
 
  • Accredited for achieving  a target of 200% in debut month by Regional Head, Mr. Bobby Antony  
  • Managed IRDA certification (IC-33) for all advisors. 
 
  • Handled Tax planning for key accounts (HNI clients & NRIs) as well as day to day operations & administrative functions. 
  • Explored business opportunities across different segments and generate needed sales thrust to capitalize on the available potential. Maintain constant vigil on market dynamics to attune marketing strategies 
  • Devised new initiatives and converting them into viable projects. Ensuring wide distribution of products through effective market penetration, brand promotional activities and programs. 
  • Set performance parameters/ designed trade incentives, delegated work and gave feedbacks. 
  • Ensured timely service delivery as well as collections from the clients within the stipulated period.  
  • Maintained timely MIS & database reflecting the sales trends & developments for budgetary & strategic review.  
  • Hired, trained & managed performance of advisors for various life Insurance, ULIPS & general insurance products. 

Aug 2000
Mar 2008
Senior Sales Manager
Sai Service station ltd Verna, IN
Authorized dealership of Maruti Suzuki cars
 
  • Played a pivotal role in successfully implementing online vehicle registration at dealer level, which is the 1st of its kind in India. 
  • Successfully increased profits by 10% by designing and implementing MGA (Maruti Genuine Accessories) Outlet at dealer location.  
  • Increased earning at dealer sub outlet of Vasco and Ponda from an average 12% growth to 22% growth in less than 10 months. 
  • Implemented Planned Ordering System (P.O.S) at dealer level for online ordering of vehicle from factory. 
  • Introduced the 1st and only auto car wash in Goa at dealer outlet. 
  • Increased walk-ins at dealer outlet by recommending a state of the art showroom at Verna, leading to a 20% increase in growth. 
  • Awarded as the best showroom in the country by Mr. Jadish Khatter, MD Maruti Suzuki India Ltd. 
  • Instrumental in increasing the finance business from 38% to 68% by maintaining excellent relationship with all finance companies (ICICI / HDFC / Kotak Mahindra / Standard Chartered Bank etc.)  
 
  • Suggested new Schemes that increased earnings by 21%. 
  • Entrusted with the responsibility of handling various sales & marketing related activities for South Goa, including three dealer outlets at Verna, Vasco & Ponda. Led a team of 50 members including Assistant Managers and Team Leaders. 

Education

Jul 1996
Aug 2000
Diploma in Automobile Engineering (4 yrs ) in Fr Agnel Polytechnic

Certifications

2019
Sales Leadership Program
IMT Ghaziabad

Achievements

2019
Europe tour (7days )
 Only  Dealership in Goa with Zero customer complaints in Fy 2019-2020 and 10% Growth in Enquiry ,Bookings and Retail  

Hobbies & Interests

  • Gardening
  • Singing
  • Reading News papers

Languages

English
(Fluent)
Hindi
(Fluent)
Marathi
(Fluent)
Konkani
(Fluent)

Get in touch with Anand